We’ve been speaking with some of our clients about trends in the future of digital advertising. It seems clear that the future is about personalization, automation, and getting connected. We can’t help but notice how many of these trends require not only a great understanding of technology and marketing, but also, a great understanding of […]
By 2020 the global corporate eLearning market it projected to reach an approximate revenue of $31 billion. That figure does not include other likely eLearning outlets such as higher education and primary and secondary school education. According to the eLearning industry, eLearning is growing in five main areas: education, healthcare, information technology, retail and ecommerce, […]
The worlds of international commerce, research and collaboration require translation services. It would be difficult for an international or multi-national company or research facility to hire expert linguists they need in order to conduct business and so the most common way of getting translation done is to go through a translation agency. However, for the […]
It’s one of the first rules of marketing: engage your target audience. When it comes to translating marketing content for a global audience, engaging your target audience means more than accurately translating campaigns into different languages. It means using marketing transcreation. Marketing transcreation? What’s that? If you’ve never heard the term ‘marketing transcreation,’ fear not. […]
As we continue celebrating 20 years as your trusted language partner, we can’t help but think about the future of our industry and language industry trends. This is no time to rest on our laurels! We are taking proactive steps so we can continue to provide unparalleled service for the next 20 years and beyond. […]
This January 15th marks a significant milestone for Alpha Omega Translations. We have been in business for 20 years! It is difficult to overstate how grateful we are for our wonderful clients and partners. It is also difficult to overstate the changes in language we have witnessed and how these changes have influenced our work. Given […]
By Sarah-Claire Jordan Google has recently released some very important data regarding what languages are the most popular in terms of Google Translate. A few of them are ones that everyone would expect to see on a list of trending online languages, but there are some missing that most would think of as trending, and […]
