By Sarah-Claire Jordan The Affordable Care Act of is an act that was created in 2010 as a way to provide access to healthcare services for everyone in the United States. Section 1557 of that same act aims to put an end to discrimination in the realm of healthcare based on everything from ethnicity to […]
By Sarah-Claire Jordan If you are the owner of a business or company that would like to branch out and reach markets beyond those in your own country, then localization is your new best buddy. Localization is simply the process of taking translation further, and making it relevant and culturally-sensitive for those who will be […]
By Sarah-Claire Jordan There has been a lot of talk about localization in general on this particular blog lately. It may seem like overkill to some, but the truth is, there is just far too much information about localization out there to limit content to just a few articles. The amount of information we have […]
By Sarah-Claire Jordan Talk of international marketing and localization tends to focus on U.S. companies trying to gain traction in other countries, which in and of itself is a complicated process. But what about those companies from outside the U.S. that want to become household names in our country? This is an even more complex […]
By Sarah-Claire Jordan Marketing is up there in terms of important industries in the world that are proving more important with the onset of globalization. Companies that don’t have a good handle on marketing are guaranteed to not be as successful as their contemporaries who have entire marketing departments with several successful campaigns under their […]
By Sarah-Claire Jordan To start, it might be best to go over what exactly “international development”, also known as “global development”, entails. It is a very vague-sounding term, but it basically means any sort of effort, organization, or program geared towards making life better for those living in underdeveloped countries and regions. This could mean […]
By Sarah-Claire Jordan International development, also known as global development, is one of those things that doesn’t have a clear, set definition. It has, however, come to be synonymous with the efforts of international organizations to improve certain conditions in some countries, such as healthcare, poverty, unemployment, and inequality. Though the idea has been around […]
By Sarah-Claire Jordan Health organizations have always had a lot on their plates in terms of being able to provide help to everyone who needs it, but with all of the disease outbreaks and the global refugee crisis, providing care and services in the right language is yet another issue to tackle. Many organizations are […]
